Mobile advertising company Smaato and digital content start-up Cooliris are working to deliver 3D ads to mobile devices. But will people respond? Roger Cheng Former Executive Editor / Head of News ...

(Reuters) - Meta Platforms Inc will make it easier for brands to run three-dimensional ads on Facebook and Instagram through a new partnership with an ecommerce technology firm. The integration with ...

In a step toward bringing advertising into the metaverse, a new tech integration will make it easier for advertisers in several categories to create and employ 3D creative on Facebook and Instagram.

Little Caesars' and Paramount's results for mobile 3D ads demonstrate the potential effectiveness of a format that brings more depth to mobile screens than provided by standard ads. The campaigns are ...

In a world plagued by the cat-and-mouse game of advertisers and ad blockers, the only scalable way to break through the noise is to create advertising that engages your audience. Gone are the days of ...

Interactive 3D models are the next integration for our ads protocol. Metaverse advertisers are invited to use models for better exposure for products. No more intrusive ads — it’s time for real fun ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Did the universe change for you at the end of the first half of February's Super Bowl XLIII?

Monday's "Cloudy With a Chance of Meatballs" cover of the print edition of The Hollywood Reporter is a milestone: the first time a 3D print ad looks about as good as the movie it promotes. By Paul ...

On the heels of its groundbreaking 3D global fashion show, British luxury brand Burberry's (BRBY) Fall ad campaign is going to another dimension as well. No special glasses are required to view the ...

“ 1 million 3D model views on a single 3D model is HUGE!. By comparison Nextech has served up 6.2 million 3D model views for over 20,000+ 3D models without the swirl ad.” — Evan Gappelberg Gappelberg- ...