If you’ve had a bike fit, you know it’s tedious, methodical work--plumb bobs are dangled, angles are measured, and parts are moved ever-so-slightly, one millimeter at a time, until it’s in just the ...

Bikefitting.com and Green Velo Technologies AS (BikeFolder) have entered into a groundbreaking cooperation agreement that will transform how cyclists experience bike fitting and post-fit ownership.

At the centre of this development is a transformation of the bike fitting experience. Rather than being limited to a single in-store session, bike fitting is evolving into a complete digital ecosystem ...

Ask any cyclist about bike fits and there will be a different response. As one pro racer uttered under his breath when we started talking about bike fit over dinner in a group last month, “Everyone is ...