For more than a decade, the zero-interest rate policy (ZIRP) created an environment where capital was cheap, risk tolerance was high and the prevailing growth strategy was simple: acquire customers at ...

TROY, Mich.--(BUSINESS WIRE)--Small business owners are less optimistic than they were a year ago and, as they accept a wider variety of payment methods such as debit and credit cards, digital wallets ...

Four out of ten consumers will return “at least” one online purchase each month, a new report finds. That’s a lot of returns, which presents a challenge for any online stores with tight margins. The ...

With marketing constantly evolving to keep up with how quickly the fast-paced world of retail changes in the digital era, it is crucial for marketers and advertisers to stay ahead of the curve. Many ...

Researchers from Imperial College Business School and University of Leeds published a Journal of Marketing study that examines the impact of BNPL installment payments on retail sales. The study, ...

Brands far too often rely on social media posts, ads and loyalty and rewards programs to generate repeat sales, yet still struggle with retention, much less loyalty. They spend so much time, effort ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Collin Cohen It isn’t ...

Researchers from Sichuan University, Tsinghua University, and University of California Davis published a new Journal of Marketing study that examines when and how a company’s own delivery services ...