The following article was posted on the Knowledge@Wharton website on February 11, 2014. In 2011, a game called Foldit caused a sensation by solving a decades-old scientific mystery in just three weeks ...
At its core, public health is about driving healthy behavior changes by building awareness, meeting people where they are, ...
Combining games with employee training is becoming increasingly popular. Studies show how games can help improve employee entertainment, health, motivation and learning and create a better workplace ...
When it comes to gamifying health, most people think of the “reward” mechanics associated with games because they are the easiest to understand, implement, and measure. Reward mechanics can drive ...
Next year will be the year gamification fails. It’s a concept built on hype, and 80 percent of all programs will die by 2014, according to Gartner. Rajat Paharia disagrees — 100 percent. The founder ...
Perhaps the best way to think about games in education is not to automatically call everything that looks like fun a “learning game.” Lumping all digital game approaches together makes no more sense ...
Gamification, or making a non-game application more engaging by making it game-like, should not make tasks easy for the people undertaking them. It should make them harder, says Jane McGonigal, game ...
An AI gamification manager shares how she went from a contract executive assistant at Microsoft to an AI gamification product manager.
Mary Poppins sang that "a spoonful of sugar helps the medicine go down," meaning that boring household chores can be turned into fun activities. Being a nanny of exceptional ability, she delivered on ...