Learn how to conduct a marketing analysis that will help you create better strategies to promote your business and understand your customers.

Marketing analytics revolves around data – data related to consumer behavior, competitive context, channel performance, campaign outcomes, and market trends. Measurement in marketing, on the other ...

If you have lots of spreadsheets you would like to analyze, but unfortunately don’t have the time to invest in trawling through each one to any great depth, but known they contain a wealth of valuable ...

A big part of a trader's success is the ability to technically analyze assets. In this article, you’ll learn what technical analysis is and how you can use it to identify new trading opportunities.

Leveraging AI to help analyze and visualize data gathered from a variety of data sets enables data-driven insights and fast analysis without the high costs of talent and technology. In today's ...

In the rapidly evolving landscape of financial analysis, using new AI tools is becoming essential for staying ahead of the curve. Copilot, a groundbreaking AI-powered tool from Microsoft powered by ...

When it comes to PPC, success depends on more than just launching campaigns — it’s about understanding and analyzing the right performance metrics. By knowing which data points to focus on and how to ...

Understanding franchise competition is pivotal for both franchisors and franchisees for several reasons. Firstly, it helps in developing a robust business strategy. By analyzing competitors, a ...

We all have times when we underperform. When failures happen, most of us are highly motivated to perform better next time. To do that, we need to intelligently understand what went wrong. However, ...

When the subject is the relative positioning of competitors across the market landscape, leadership is interested, engaged, and more than willing to debate. Over the years, I've developed several ...