SAP SE have renamed its SAP Emarsys solution to SAP Engagement Cloud. The company says this reflects SAP's strategy to make ...

SAP rebrands Emarsys as Engagement Cloud with plans to expand into enterprise-wide orchestration - SiliconANGLE ...

Is there a world where marketers move past silos to become ‘engagement architects,’ shifting from manual tasks to true orchestration? The post SAP evolves Emarsys into a full-blown engagement cloud ...

“This approach helps organizations maintain consistency, compliance, and brand standards globally, which is increasingly important in an age of AI decision-making and automation, while also staying ...

SAP SE SAP recently announced the acquisition of Emarsys to augment its offerings under the SAP Customer Experience (CX) portfolio. The terms of the deal have not been disclosed yet by either of the ...

In response to growing consumer demand for retailers and brands to deploy AI to improve the shopping experience, SAP Emarsys is rolling out an “AI Product Finder,” which the company describes as “a ...

Enterprise software giant SAP said Thursday that it plans to acquire Emarsys, makers of a cloud-based marketing platform and customer engagement technology. Financial terms of the deal were not ...

Business software giant SAP has entered into an agreement to acquire Austrian firm Emarsys. Emarsys produces software that businesses can use to interact with their customers 'on a personal level' ...

SAP announced that the SAP Emarsys solution is being renamed to SAP Engagement Cloud-reflecting SAP's strategy to make engagement a core enterprise capability across the SAP portfolio. SAP Engagement ...