Video advertising content appearing on Samsung’s smart TV operating system and the Amazon Prime Video streamer were in a virtual dead heat in 2024 when it comes to reach of smart TV U.S. households ...
Channel 4 Sales is launching Smart Ad Engine, a GenAI service that seeks to make it easier for SMEs to advertise on TV. SMEs can access Smart Ad Engine at no cost to generate indicative TV ad creative ...
Guy Edri, CEO of V, says: “Africa represents one of the most exciting growth frontiers for Smart TV advertising. Partnering ...