It will count only link clicks for website and in-store conversion attribution, moving conversions resulting from shares or ...

Alongside narrowing the definition of clicks, Meta is introducing a new reporting metric called “engaged-through attribution.” This category captures conversions that occur after a user interacts with ...

Meta revises ad measurement by counting only link clicks for conversions and introducing ‘engage-through’ attribution for ...

UndrAds has appointed Sanjay Trehan as a Strategic Advisor. UndrAds has built an AI-native ad stack trained on four decades ...

The Trump administration is following through with its threat to designate artificial intelligence company Anthropic as a supply chain risk in an unprecedented move that could force other government ...

‘We can’t find it’: Noem battered over $143M in no-bid contracts to operative-tied biz that doesn’t have HQ or website - ...

Beyond Meat is dropping “meat” from its name as it moves beyond the struggling market for plant-based burgers, sausages and ...

A fraud network of 200 fake blogs is running entirely on AI, costing almost nothing to operate and draining advertising ...

Mercia was mocked two years ago for a job advert demanding an assistant headteacher who would work ‘ridiculously hard’, and ...

The National Review reports that the president is floating Mullin’s name in private discussions, after Noem said in a Senate ...

Kristi Noem has officially been ousted as homeland security secretary after her disastrous display defending her monthslong ...

The company, which had no track record of past federal work, was formed 8-days before winning the contract and has an address ...